I'll be doing a little presentation at next week's Show n' Tell. The theme for the night is "What are you doing to change the world?". While I'm not sure I'm quite changing the world (yet) I am formulating approaches to my work that will contribute positively to the world and at the very least avoid causing harm.
In the presentation will be talking about Strategy. It's a word that is thrown around so much in business and in particular in the marketing/advertising/creative industries world, but what does it mean? What are the implications of creating and implementing one? I will talk about the underling spirit of the term and introduce ways we can avoid doing harm when we create one.
I hope you will come on down. This event is part of the very first, The New Communicators event. Check it out. Come on out.